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New York Review of Architecture

campaign design

I was commissioned to design a series of “posters” for upcoming events sponsored by the New York Review of Architecture: virtual discussions among students, professors, and architects in the field about how to address racism in design education, and how to strengthen design education in public colleges and university. Since these were joint initiatives with other cosponsors, the NYRA was looking for something different from their house style.

I collaborated with Nicolas Kemper, one of the event organizers, to reimagine Gropius’s Bauhaus Vorkurs design. The intention was to reference the radical design pedagogy put forth by the original Bauhaus members, while placing it within the present-day context of racial justice. It was also a unique way to display a lot of information in one image, and evoked a decentralized “round table” where participants are all equal.

The images circulated on social media and resulted in over 870 people RSVPing to the event.

Designed with Illustrator and Photoshop. Animated in AfterEffects.

 

Color variations with texture. The design is meant to convey unity and strength in numbers.

 
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Animated poster for the second event. We wanted to connect to the previous poster, but this time emphasize openness and inclusivity.

Infographic showing the shift in private vs. public school education from high school to grad school.

 
 

 

Proposed idea

I wanted to reference the dimensionality inherent in architecture, but in a loose and playful way. I played with depth and transparency, framing the upcoming discussion as a collaborative site, where ideas can “build” upon one another.

 

 
 
 

Proposed idea

Inspired by the many letters written to challenge each institution to act, this comp was type-focused and hints at the different ways design education can be reconfigured, with the words resembling bricks. The seamless slideshow post allows the event details to be revealed one at a time, so each slide is not too cluttered.